Club Ambassadors

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When Rotary Australia introduced its National Ambassador program, we personalised some well-known Rotarians and told their Rotary story. We encouraged others to join the conversation of Rotary. Jonathan Welch, Bev Brock and Rob Pennicott provided a public face to what Rotarians do and what we are across Australia, with billboards, banners and advertisements.

Launched in 2015, the Club Ambassador program provides the next step and aims to replicate this personalisation at Club level. We encourage clubs to identify their own “Ambassadors” to tell their own Rotary stories. Using the real faces of real Rotarians, it will build awareness of your club and visitors will be excited to meet the Ambassadors, to show them that “This is Rotary”.

What can you do?

  1. Identify Ambassadors in your club.
  2. Interview them and find what is important to them and to your club.
  3. Take a photo.
  4. Film them on your iPhone with a quick video and post it on YouTube or your Club Facebook Page.
  5. Find another Ambassador in your Club.

How we can help you?

  1. Help with your artwork to match the National Ambassador template.
  2. Produce banners.
  3. Provide language that is positive, evocative and effective.
  4. Promote your Club’s Ambassadors across other media.
  5. Celebrate your success!

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